Book review – The Art of Social Media: Finding and Engaging Customers on Twitter, Facebook, Linkedin and Other Social Networks

The Art of Social Media: Finding and Engaging Customers on Twitter, Facebook, Linkedin and Other Social Networks By: Shannon Belew Copyright 2014Amacom Price $19.95 Pages: 267 with Notes and Index The official social media playbook This is the one book you’re going to need to make your way through the new world order of social […]

Talking PCB: An Interview With Dan Beaulieu And Steve Williams

(Author’s note: this interview was conducted by Barry Matties of iConnect007.com. Thanks to my good friends at iConnect007 for permission to publish it here) Two well-known consultants in the PCB industry, Dan Beaulieu and Steve Williams, have joined forces to try to help close the divide between CMs and board shops. I recently sat down […]

Finding And Hiring The Right Sales Person

The problem with finding and hiring the right sales person is that, well they are sales people, they know how to sell, they know how to talk a good game, so good a game that it’s hard to figure out if they are in fact really good or just great talkers. So you have to […]

Reflections on my 500th column

This is it Column 500! Representing 10 years and nearly half a million words opinions, comments, complaints and aggravations I have reached this milestone which to be honest I am not sure all of you are going to think is good thing. In fact some of you probably think it’s been a less than rewarding […]