The Good Old Days

Remember when it was fun? Yes, the good old days always seem whole lot better than they probably really were at least in the rear-view mirror. But, looking back from these too serious times we live in today, they probably were a lot better than we even remember Here are a few stories from that […]

Facing Those Staffing Challenges

Of all the challenges we face in the PCB industry today, the most challenging by far, is staffing. It is getting near impossible to find good people. This is especially true for engineers and Quality people as well as management.  Most of the good ones have either retired, changed careers, or gone to work for […]

Six Things That Will Guarantee A Great 2018

Okay here we are again. The beginning of a brand-spanking shiny new year. 2018! Who would have thought we would make it this long?  But we did, and the North American PCB business is still alive and kicking. But, as we turn the page on another new year we should consider what we want to […]

The Other Side Of The Story

We ended last week’s column with a group of designers from a high-tech company asking me the ignoble question, “Why do all PCB shops suck?” And, I promised, I would not only address that question but also explain why there are two sides to that story. First, let me say that the designers who asked […]

Contract Manufacturing: Winning Those Big Accounts

Contract manufacturing is a service not a product. As CEMs, we are actually building someone else’s product, someone else’s baby. Our customers are putting the fate of their companies in our hands. If we build the product incorrectly our customers will be the ones to pay. In the end they are the ones who have their name […]

Contract Manufacturers Need Sales And Marketing Too

Artwork courtesy Bob Tarzwell (gallerydeboer.ca/portfolio/tarzwell-robert/) For many years now, too many that I want to count, I have been a real pain in the neck advocating that all board shops need marketing, they need to advertise, send out newsletters, hire and manage, measure, and motivate sales people, create forecasts, and account plans and pay attention […]